Artwork Guidelines

Best practice guidelines are listed below to ensure that the proofing process of your artwork is efficient and your artwork prints with the best quality possible.

  • Artwork designed using the templates provided on our website

    Templates for each of our displays can be found at the bottom of the product page. Note: If you are on a MAC using the Safari browser you might need to right click or hold down CTRL and click to choose "Download Linked File As"

  • All artwork is at least 72 DPI when placed on a full scale template

    The DPI of your images when placed on our templates should be a minimum of 72 DPI and a maximum of 150 DPI. Some of our templates have been created at half scale so that they are compatible with Photoshop and Illustrators maximum canvas size. For templates that are designed at half scale you need to double the DPI to a minimum of 200 DPI. A good way to double check the DPI of your embedded images is to zoom in to your artwork at 100% 

  • Critical information is within the designated area outlined on our templates

    Most of our templates have color coded guidelines that show the bleed area, primary area and a 2 inch safe area. Background elements should extend to the full size of the document/artboard, past the final size guideline. Other critical elements such as your logo, complimentary images, and text should be kept within the designated safe area.

  • Background artwork is extended to the full size of the document for bleed

    All of our templates include bleed.  In order for your artwork to have the appropriate bleed, the intended graphic elements that you want to bleed need to fill the entire document/artboard.  Note: Extra bleed or crop marks are not necessary.

  • All artwork is setup using CMYK or Pantone colors

    All of our display graphics are printed using the CMYK color process. Although your display graphics will be printed in CMYK, it's still beneficial to use Pantone colors in your artwork when needed. Pantone colors allow us to have a color target for your current display and also build a color standard for you or your company for future projects.

  • All text has been converted to outlines

    One of the final steps when preparing your artwork is to save a version of your design with the fonts converted to outlines. This eliminates the need for you to provide us with the fonts that you incorporated into your design. Please note that fonts that have been converted to outlines can no longer be edited via the text tool.

  • All images embedded and not linked

    Embedding images versus linking them allows you to upload one complete print ready file to us.

  • Final artwork provided as a high resolution PDF, Ai, or PSD file

    We prefer final artwork to be sent in PDF, Ai, EPS or a PSD file, although we do accept high resolution image files, as well as Adobe Indesign. Please note that Indesign files require that you also send the linked elements. Please also note that modifications to Flattened PSD files and Image formats such as JPEG, PNG, and TIFF are very limited.